White Sands Hydrating Shampoo will delicately cleanse and maintain an essentialmoisture balance for extremely dry, thirsty hair. Tresses that have become lifeless due to excessive styling and over processing will feel instantly revitalized and renewed. Easily erase the unwanted signs of frizz and cuticle stress, while improving hydration levels and strand strength. Color Intelligent: Ensures protection of color treated hair and neutralizes the oxidative radicals generated by daily UV exposure.